Leistungen
Lassen Sie uns herausfinden, wie ich Sie bei Ihren Zielen unterstützen kann
Erstellung und Verwaltung von Inhalten für Produktdetailseiten
Verbessern Sie die Qualität und pünktliche Verfügbarkeit der Content-Komponenten Ihrer PDPs.
Product Master Data
Would you like to do a product master data cleanup throughout your IT systems in order to optimize the way you sell products in your webshop in a more customer-centric way? Improve data maintenance completeness, consistency and quality by power users throughout your IT infrastructure: From PLM systems through PIM and aggregators until frontend applications (E.g. Salesforce Cloud Commerce, Magento, Sanity, Contentful).
Mandatory eCommerce attributes
Master data gaps can lead to poor content quality, which can have a crucial impact on the digital sales performance, influences return rates and in the worst case disables a product from going live at all, particularly on not owned marketplaces. Develop mandatory attributes for your eCommerce to ensure product data completeness and consistency across the entire system infrastructure.
Systems & Processes
Improve the efficiency and speed of your content team to save costs and guarantee content delivery in time based on your internal delivery dates. Provide optimum guidance to PIM/PCM users in your regional and global teams. Identify gaps and find synergies in your eCommerce system infrastructure. Find new technical solutions for your challenges.
Copywriting & AI
Guidance for source copy and image creation with AI tools based on Master Data. SEO keyword optimization. Create a logic to reference existing content for seasonal carryovers to safe costs. Develop a user interface for internal writers or external agencies for a more efficient, time-saving workflow in PIM/PCM. Develop a dynamic assortment logic for your seasonal buys as an accurtae working foundation for your global and regional content creation.
Translation Management
Develop and train a translation memory to work efficiently with your editorial history. Automate submission sendouts to and from your translation agency. Create a bundle logic based on actual product delivery dates to avoid last-minute requests with higher costs. Add new regions and languages to your translation portfolio in PIM/PCM.
Elevated PDP asstets
Improve your size charts, develop a Feature Comparison Chart, Feature Grid or Tech Glossary. Create Employee Generated content with Pixlee
Verbessern Sie ihre Product Listing-Seiten
Provide the best possible shopping experience for your customers by helping them to quickly find what they are looking for.
Onsite-Filter development
Make sure to provide the optimum webshop experience for your customers by developing new filters, new filter values, enhanced product classification for your navigation, suitable elevated PDP assets, PLP badges and more.
Product classification & navigation
Make sure to provide the optimum webshop experience for your customers by developing new filters, new filter values, enhanced product classification for your navigation, suitable elevated PDP assets, PLP badges and more.
& More
Analytics
Create dashboards (e.g. with Power BI) to track your content delivery delays and the reasons behind as a foundation for strategic decision-making.
PCM User Interface
Develop a user interface for internal writers or external agencies to enable a more efficient, time-saving workflow in PIM/PCM.
Trainings
Develop a user interface for internal writers or external agencies to enable a more efficient, time-saving workflow in PIM/PCM.
Worauf warten Sie?
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